Media release

iiNet looks ahead with AllSeen Alliance partnership

12 February 2015

iiNet has today announced its partnership with the AllSeen Alliance which will see the Internet Service Provider play a role in influencing the customer experience in an increasingly connected world.

The AllSeen Alliance will work to advance the adoption and innovation of the “Internet of Everything” in homes and across the industry.

iiNet’s General Manager Corporate Strategy Brett Hutchison said that being the first Australian ISP to join the Alliance further demonstrates the ISP’s commitment to innovation and customer experience.

“The Internet continues to provide a platform for innovation and we’re seeing more and more evidence of a connected future,” said Brett.

“We’re looking forward to collaborating with a group of like-minded companies to ensure the transition to a smart world is a positive experience for consumers. We’ll throw our full support behind the work of the AllSeen Alliance as we continue to keep our finger on the pulse of developments in this space.”

As a member of the AllSeen Alliance, iiNet will have the opportunity to work alongside fellow members including Microsoft, LG, Panasonic, Sony and Sharp.

To find out more about the Allseen Alliance, visit

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iiNet is Australia's second largest DSL Internet Service Provider and the leading challenger in the telecommunications market.

We're committed to making it simple for all Australians to connect across both our own network and the National Broadband Network (NBN). Our vision is to lead the market with services that harness the potential of the Internet and then differentiate with award-winning customer service.

iiNet has a proud history of delivering awesome customer service, which has won us dozens of awards, including Best Large Business at the 2013 International Service Excellence Awards.

We employ more than 2,500 enthusiastic staff across three countries - 80 per cent of whom are employed to directly service nearly one million customers. We maintain our own broadband network and support over 1.8 million services nationwide.

A lot has changed since iiNet was founded in a suburban garage in 1993 and the broadband landscape continues to evolve. What hasn't changed is our passion for the transformative benefits of the Internet and our commitment to helping Australians connect better.

To learn more about iiNet and its long history of being a challenger in the Australian telecommunications market, click here.